LOreal Professionnel Serie Expert Silver Shampoo 300ml limited A daily dose of radiance

A daily dose of radiance in a weightless gel

As you massage it onto damp skin

out new blonde haircare system powered by Vitamin C and Redken's Brightening Care Complex

long-lasting hydration to dry

LOreal Professionnel Serie Expert Silver Shampoo 300ml limited A daily dose of radianceShowcase the beauty of grey or white hair with the L'Oral Professionnel Silver clarifying purple shampoo. The neutralizing system, enriched with magnesium and anti yellowing agents, counteracts unwanted tones in hair. The deep purple shampoo helps to neutralise yellow, delivering toning results while nourishing and protecting the hair fibre and boosting shine. At LOral Professionnel, we are striving towards an ever more responsible and sustainable