Connecticut General B.E.U. Group Insurance 1950s Print Advertisement Ad 1959 Pens & Office The ad emphasizes the trust

The ad emphasizes the trust and loyalty that generations of homemakers have placed in Morton Salt

" adds an intriguing element to the ad

symbolizing his journey and dedication to his craft

Features a humorous take on a book club with beer

Connecticut General B.E.U. Group Insurance 1950s Print Advertisement Ad 1959 Pens & Office The ad emphasizes the trustThis 1950s print advertisement from Connecticut General promotes their B. E. U. (Better Employee Understanding) Group Insurance program. The ad features a colorful, abstract illustration of three figures symbolizing employees, emphasizing the importance of understanding and valuing employee benefits. The vibrant colors and geometric shapes are characteristic of the design style of the 1950s, making this a visually striking piece. Original 1959