Scientific Writing: A Reader And Writer's Guide Condition:Well Read focusing on the threats that

focusing on the threats that everyday choices pose to our climate

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“The economy [isn’t] a bunch of rather dull statistics with names like GDP (gross domestic product)

Scientific Writing: A Reader And Writer's Guide Condition:Well Read focusing on the threats thatGiven that scientific material can be hard to comprehend, sustained attention and memory retention become major reader challenges. Scientific writers must not only present their science, but also work hard to generate and sustain the interest of readers. Attention getters, sentence progression, expectation setting, and ''memory offloaders'' are essential devices to keep readers and reviewers engaged. The writer needs to have a clear understanding of