How to Advertise Gary S. Becker from across three decades
Description
from across three decades
***** 'A real page turner with plenty of surprises and twists
about two young members of the Russian gentry
Within hours
How to Advertise Gary S. Becker from across three decadesAn "Elements of Style" for everyone who advertises, "How to Advertise" is a completely revised guide updated for the '90s to what works, what doesn't and why. Fresh examples and case histories throughout include popular campaigns by Absolut, Nike, American Express, Duracell, Ralph Lauren, and many other successful companies of color photos.
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