Strategy Synthesis : Blending Conflicting Perspectives to Create Competitive Advantage Condition:Like New Happy Herbivore Light & Lean

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Strategy Synthesis : Blending Conflicting Perspectives to Create Competitive Advantage Condition:Like New Happy Herbivore Light & LeanThis is a streamlined version of de Wit and Meyer's successful text, Process, Content, Context. It contains a range of articles with text contextualising the debates around key issues, allowing a wide range of views to be explored within each debate.